Posts Tagged ‘branding’

The 5 List: Creative Live Music Video by Beirut

22, Feb 2010

The band Beirut has created a wonderfully simple music video concept ripped straight from the bowels of creativity.  Less is more nearly all of the time, folks.  That is exactly what Beirut has done.  They’ve not only decided to create a live music video for their track called “Nantes”, but they introduced the music in [...]

American Airlines Brand Stumbles

7, Nov 2009

The branding and marketing department at American Airlines is cringing right now.  They relied on their vendor to ensure that the American Airlines brand was protected.  Whoops!
You may remember my friend that had the great experience with the Cathay Pacific brand on his way to Asia from Los Angeles.  He delivered once again this week!  [...]

Cathay Pacific Delivers a Branding 101

28, Sep 2009

Crappy service from service oriented brands or businesses makes my mind melt.  It’s one of my  pet peeves.  In light of that, I’m always excited to hear about great experiences with brands.  Today, said excitement reignited after a friend (that happens to do marketing for a large global brand) told me about his flight to [...]


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