Archive for the ‘Social Media’ Category

Denny’s, the popular chain restaurant, managed to misprint their Twitter address on their menu at the end of 2009 and have done nothing to correct it.  If you were to go to Twitter.com/dennys you’d find Denny Hsieh’s Taiwanese page.  Whoops!
There are a few things at play here.  Not only was it a mistake by the [...]

What happens when Deckstar, Dirt Nasty, Andre Legacy and B-Real get together for a Gammy party?  Pandemonium.  We were out in Hollywood at My House for the Deckstar Grammy party.  The turnout was huge and the surprise entertainment was great.
The Cosmic Kids opened the evening.  They always manage to spin great disco/soul music with their [...]

Red Cross is making it easier than ever to help the 2010 Haiti Earthquake victims  by enabling people to donate $10 via text message.  That $10 shows up on your next cell phone bill.  It is not a scam and is a fantastic way to leverage the mobile technology everyone has in the USA.  At [...]

 Sergio and the guys at Marketing Sherpa recently released findings from a social media survey they conducted.  Though there are no major revelations, it’s still great to keep one’s finger on the pulse of social media expenditures and how executives perceive this constantly evolving marketing channel.  
Here’s what they found:

49% feel that social media has [...]

The buzz for social media is getting more frenzied, but will organizations and personal brands put their money where their mouths are?  In short: yes.  The data I’ve seen so far suggests that marketing budgets for social media expenditures is going to skyrocket when compared to numbers from 2009.  But, will this simply be digital [...]


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